Roofing companies are just like any other company; they make money off of mark up. If they can tear your whole roof off and install a new roof the mark up is greater. At Mid-Ohio Roofing, Inc. we look for ways to reduce cost, but not at the expense of performance. How do we do this? One way is to recommend third party thermal scans of your roof. This allows us to see just how much of the existing actually contains moisture. In most cases we can remove this cancerous area only and save the customer thousands of dollars. In the past ten years we have saved over $1,000,000.00 in full roof tear offs. Do we make as much money? No, but we create relationships and thru relationships we build business.